Romanian startup fenix.eco expands smartphone distribution to B2B with BNP Paribas Private Finance SA Bucharest Department


fenix.eco broadcasts the launch of its new B2B unit with its first company shopper – BNP Paribas Private Finance SA Bucharest Department. The Romanian startup, which has run B2C on-line retailer www.fenix.eco since April, now additionally presents over 20 refurbished Apple, Samsung, Sony and Huawei smartphone fashions to enterprises, as much as 50% cheaper than new. In addition to the refurbished cellphone itself, fenix.eco telephones include new equipment, in addition to a 12-month assure.

 

“We efficiently entered the patron market eight months in the past. We now intend to duplicate our B2C success in B2B. Because of the financial affect of COVID-19, many corporations are at present making an attempt to optimize their bills. Our refurbished smartphones mix an ideal form and dealing situation, at a a lot cheaper price than new. In keeping with HMD World, 91% of European companies think about worth an necessary issue when buying smartphones for his or her staff. I subsequently imagine fenix.eco is rapidly going to change into a ‘no brainer’ for a rising variety of SMEs and company consumers,” stated Serial Entrepreneur and Enterprise Angel Grégoire Vigroux.

Fenix.eco targets corporations that wish to give their staff brand-name smartphones at an inexpensive value. Apple at present accounts for 75% of fenix.eco’s gross sales, with the iPhone 8 the corporate’s bestseller. The net retailer has a B2B part, www.fenix.eco/B2B, from which company consumers can place orders and procure reductions, based mostly on order volumes.

BNP Paribas Private Finance SA Bucharest Department is the primary company associate of fenix.eco on this phase. “In addition to a sustainable finance enterprise mannequin, a elementary a part of our DNA is to be actively concerned in initiatives that promote better environmental accountability. We’re enthusiastic each time we meet visionary people who find themselves decided to generate a constructive affect for a greater future, such because the start-up fenix.eco. We imagine within the effectiveness of the shared economic system to result in extra sustainable collective consumption behaviors. By selecting to reuse previous smartphones as an alternative of shopping for new ones, we’re serving to to scale back air pollution,” stated Miruna Senciuc, CEO BNP Paribas Private Finance SA Bucharest Department.

Grégoire Vigroux concluded: “Firms are more and more recognizing that shifting to a round economic system not solely makes financial sense, however environmental sense, too. In keeping with Recommerce, manufacturing a brand new smartphone produces 56 kg of CO2 and requires 44 kg of uncooked supplies. This makes fenix.eco an interesting choice for corporations that wish to get monetary savings whereas additionally having a constructive affect.”



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